Simple, usage-based pricing.
Every plan includes unlimited scale, refresh, and kill decisions, with a reason for each. Tokens power the AI extras, so you only pay for what actually costs to produce. AdScale is in private beta, access by approval.
Free
See it work on your own account
Free forever
- Unlimited scale / refresh / kill decisions
- 1 ad account
- A reason for every call
- No image generation
Image generation needs a paid plan.
Starter
For a solo advertiser or small brand
Billed annually ($990/yr)
- Unlimited scale / refresh / kill decisions
- Meta + Google ad accounts
- AI chat, copy & image generation
- Multiple ad accounts
Growth
For scaling brands and small agencies
Billed annually ($3,990/yr)
- Unlimited scale / refresh / kill decisions
- Meta + Google ad accounts
- AI chat, copy & image generation
- Multiple ad accounts
Scale
For agencies and high-spend accounts
Billed annually ($9,990/yr)
- Unlimited scale / refresh / kill decisions
- Meta + Google ad accounts
- AI chat, copy & image generation
- Multiple ad accounts
Every plan includes unlimited scale, refresh, and kill decisions, with a reason for each. Tokens are used only for the AI extras - a chat answer is 1 token, ad copy 2 tokens, an AI image about 20. Rupee prices are an approximate conversion of the US dollar price, and AdScale never edits or spends on your account.
Which plan fits you?
Decisions are unlimited on every plan. Estimate only the AI extras you expect each month.
Pricing questions.
What is a token?
Tokens power the AI extras: chat answers and creative generation. Every plan includes unlimited ad-account decisions - tokens are only spent when you ask the AI a question (1 token), generate ad copy (2 tokens), or generate an image (about 20 tokens).
What happens when I run out of tokens?
Your unlimited decisions keep working. Only AI chat and creative generation pause until your tokens reset at the start of the next month, and we prompt you to upgrade. We never silently charge you overage.
Do tokens roll over?
Monthly tokens reset at the start of each billing cycle, so each month starts fresh. This keeps the plan simple and predictable.
Is the Free plan really free?
Yes. Free includes unlimited scale, refresh, and kill decisions, plus 50 tokens a month for AI chat and ad copy. Image generation needs a paid plan. AdScale is currently in private beta, so access is granted by approval - request access and we will get you in.
Will AdScale change my ads automatically?
No. On every plan AdScale only reads your accounts and recommends what to do; you decide and act. It never edits, pauses, or spends on your account by itself.
Does it work for agencies with several accounts?
Yes. Paid plans work across multiple ad accounts, so an agency can see decisions for every client in one place. Higher plans simply include more tokens.
Start with unlimited decisions.
Request access and we will review your account. New sign-ups join the waitlist until approved.