The platform behind every scale, refresh, and kill.
AdScale connects to your Meta and Google ad accounts and hands your team a ranked, reasoned decision on what to scale, refresh, or kill, with the why behind every call. It never touches your account.
Three verdicts. One reason each.
Every ad is judged on its own objective and its own history, never a universal benchmark.
Push the winners
A proven ad, out of learning and holding above target. Scale in steps that do not reset delivery.
Catch fatigue early
Frequency climbing, CTR sliding, CPM creeping, together, against the ad's own baseline.
Stop the bleed
Judgeable, clearly below target across a rolling window, failing inside a healthy ad set.
What it reads.
Buyer-grade signals, not a wall of raw metrics. Each one maps to a decision.
Creative fatigue, early
Frequency, CTR and CPM moving together against each ad's own history.
The exact leaking step
Thumb-stop, hold, click, landing, cart, checkout, read as a chain.
Numbers you can trust
Platform ROAS reconciled against real store totals, not a self-report.
Why Google will not show you
Impression share split into budget-capped versus rank-capped.
The weekly loop.
AI decides what to look at. Deterministic rules decide what is true. You decide what happens.
Connect
Read-only access to Meta and Google, every spending ad, day by day.
Trace
Walk the funnel as a chain of ratios and find the first step that leaks.
Rank
Scale, refresh, or kill, ranked by money at stake.
Hand off
Every call is a draft. You approve it and apply it in Ads Manager.
Connects to where you spend.
Read-only, official APIs, encrypted tokens. It never spends, pauses, or edits.
Know what to change. And why.
Request access and we will review your account. New sign-ups join the waitlist until approved.